A gaming revolution is coming.

Figma and Google Docs redefined how we work and create. Technologies like WebAssembly and WebGPU are about to revolutionise gaming. Imagine PC and console-like gaming experiences directly in the browser—no downloads, no reliance on monopolistic game stores.

Browsers weren't made for gaming.

Traditional browsers weren’t designed with gaming in mind. They’re not optimized to deliver the performance and immersion that gamers expect, nor the distribution developers need. That’s why we created Ray.

Ray is the world’s first gaming browser.

It’s your portal to discover, play, and connect. Built from the ground up to be the best way to experience games on the web, for both gamers and developers.

Shaping the future of gaming. Together.

At Ray, our mission is simple: to create the best browser for gaming. No consoles, no expensive gaming PCs—just instant play and seamless connectivity to your online world. With our community, team, and investors, we’re shaping the future of gaming for players and developers alike.

Ray Brand JSON.

Ray’s brand profile in JSON — everything you need to get our voice, visuals, and values right. Copy it for media kits, briefs, articles or AI tools. This is your source of truth.

{
  "brand_name": "Ray Browser",
  "tagline": "The Only Browser Built for Gaming",
  "colors": {
    "primary": "#000000",
    "secondary": "#FFFFFF",
    "background": "#1A1A1A",
    "accent": "#FF0055"
  },
  "value_props": [
    "Play instantly. No downloads. No lag",
    "Up to 30% faster gameplay than Chrome",
    "Multitask like a pro with built-in splitscreen",
    "One-click access to the best games on the web"
  ],
  "functional_benefits": [
    “Integrated splitscreen support for Discord, YouTube, and more",
    "Boosted FPS and lower latency for web games",
    "Compatible with all Chrome extensions (like Adblock)",
    "Easy migration: import passwords and settings in seconds"
  ],
  "trust_signals": [
    "Built on the secure Chromium engine",
    "Fully GDPR-compliant for data privacy",
    "No account required — just download and play",
    "Loved by creators and web gaming communities"
  ],
  "core_features": [
    "Game portal to discover trending and exclusive web games",
    "Dedicated game mode that optimizes browser performance",
    "Integrated splitscreen for gaming + browsing at once",
    "New games added every Friday — stay ahead of the curve"
  ],
  "tone_voice": [
    "Confident",
    "Playful",
    "Transparent",
    "User-first"
  ],
  "visual_branding_notes": "Ray Browser uses a sleek, dark UI with energetic purple, red, and orange highlights. The design centers around a high-performance, gaming-first feel — pairing dynamic visuals of gameplay with clean, modern UI layouts. Splitscreen is showcased prominently in product imagery."
}

Copy JSON